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PLUMP UP

THE SHINE

PLUMP UP

THE SHINE

Plumping goes luxe with Keep It Full Glossy Plumping Balm, the ultimate 3-in-1 multitasker delivering seriously glossy shine, balm-like comfort & a plumped pout both immediately and over time.

Plumping goes luxe with Keep It Full Glossy Plumping Balm, the ultimate 3-in-1 multitasker delivering seriously glossy shine, balm-like comfort & a plumped pout both immediately and over time.

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Clinically proven to increase lip volume after 4 weeks*

*Clinical results based on daily use.

GET PERFECTLY PLUMPED

Choose from 12 universally flattering shades - or stash them all. You know you want to.

IT'S WHAT'S INSIDE THAT COUNTS

A conditioning blend of mango butter & apricot, pomegranate seed & Kalahari melon oils provide rich hydration.

Cooling menthol immediately provides gentle plumping while clinically proven Maxi-Lip(TM) increases lip volume after just 4 weeks of use.*

*Clinical results based on 4 weeks of daily use.

RESULTS YOU CAN SEE & FEEL

100%

felt lips were hydrated, nourished & instantly softer and smoother*​

100%

saw a clinically measured increase in lip moisture by an average of a 22.5%
after just 1 application.​

93%

felt all-day hydration and saw smoother looking lips over time*​

*Based on consumer & clinical testing.

VALUE SETS

Shop our exclusive bundles, only available here!

All About The Lip Kit

$24.98

Perfect Pout Kit

$21.98

Sweet & Spicy Kit

$26.98

KEEP IT FULL

KEEP IT FULL

#New
Color
110 Ballet
120 Ribbon
130 Puff
140 Moi
+ 8 More

Keep It Full Glossy Plumping Balm

$15.99
Details
#New
Color
110 Ballet
120 Ribbon
130 Puff
140 Moi
+ 8 More

Keep It Full Glossy Plumping Balm

$15.99
Details

Glossy
Plumping Balm

Semi-sheer, high-shine, high-comfort formula

1% Maxi-lip clinically shown to improve appearance of lip fullness

Nourishing blend of mango seed butter, apricot oil pomegrante oil & kalahari melon oil

Glossy
Plumping Balm

Semi-sheer, high-shine, high-comfort formula

1% Maxi-lip clinically shown to improve appearance of lip fullness

Nourishing blend of mango seed butter, apricot oil pomegrante oil & kalahari melon oil

#BestSeller
Color
01 Champagne
02 Nude Shimmer
03 Prismatic Peach
04 Luminoso
+ 7 More

Keep It Full Nourishing Lip Plumper

$10.99
Details
#BestSeller
Color
01 Champagne
02 Nude Shimmer
03 Prismatic Peach
04 Luminoso
+ 7 More

Keep It Full Nourishing Lip Plumper

$10.99
Details

Nourishing Lip Plumper

Sheer to semi-sheer high-shine plumper

Mild cooling sensation for natural looking plump

Plumping peptide complex, Hyaluronic Acid & lip-loving oils

Lightweight, non-sticky feel

Nourishing Lip Plumper

Sheer to semi-sheer high-shine plumper

Mild cooling sensation for natural looking plump

Plumping peptide complex, Hyaluronic Acid & lip-loving oils

Lightweight, non-sticky feel

Maxxx Balmshell Lip Plumping Balm

Sheer glossy balm with major tingle

Intense pout maximization meets serious hydration

Hyaluronic Filling Spheres & plumping peptides for intense pout maximization & hydration

Moisture-rich Mango Butter, Vitamin E & a nourishing oil blend

Maxxx Balmshell Lip Plumping Balm

Sheer glossy balm with major tingle

Intense pout maximization meets serious hydration

Hyaluronic Filling Spheres & plumping peptides for intense pout maximization & hydration

Moisture-rich Mango Butter, Vitamin E & a nourishing oil blend

Color
110 Little Secret
120 First Kiss
130 Situation-Ship
140 Single-Ish
+ 6 More

Keep It Full Maxxx Lip Plumper

$10.99
Details
Color
110 Little Secret
120 First Kiss
130 Situation-Ship
140 Single-Ish
+ 6 More

Keep It Full Maxxx Lip Plumper

$10.99
Details

Maxxx Lip Plumper

High-impact color & serious shine that visibly plump lips

Intense heat & tingling for max plumping

Lip-plumping actives include a natural plumping peptide & Chili Pepper Resin

Nourishing Mango Seed Oil, Hyaluronic Acid & Vitamin E

Maxxx Lip Plumper

High-impact color & serious shine that visibly plump lips

Intense heat & tingling for max plumping

Lip-plumping actives include a natural plumping peptide & Chili Pepper Resin

Nourishing Mango Seed Oil, Hyaluronic Acid & Vitamin E

Keep it full collection