America's Next Top Primer.
America's Next Top Primer

Sticky feel? No way. Messy makeup? Never. Conceal + Perfect Blur Out Smoothing Primer is here to deliver literal pore-fection as it smooths & hydrates skin. Find out why it’s been crowned America’s Next Top Primer!

Sticky feel? No way. Messy makeup? Never. Conceal + Perfect Blur Out Smoothing Primer is here to deliver literal pore-fection as it smooths & hydrates skin. Find out why it’s been crowned America’s Next Top Primer!

Shop Now
America's Next Top Primer America's Next Top Primer America's Next Top Primer

MEET THE CONTESTANTS

Brie - Sticky Situation

Melanie - Literal Pore-fection

Zoe - Makeup Meltdown

Who will be crowned America's Next Top Primer?

CONCEAL + PERFECT BLUR OUT
SMOOTHING PRIMER

100%

saw instantly smoother skin with a soft-blurred finish & all-day hydration.*​

97%

agree the look of pores & uneven texture was immediately minimized. *​

91% 

agreed the primer gripped makeup all day long & extended wear.*​

​*Based on consumer perception survey​

NOURISH & PROTECT

With a powerhouse combination of 5% Glycerin, 3% Niacinamide, Hyaluronic Acid, Blue Algae, Arnica, Korean Pear Extract & Blue Chamomile, Blur Out Smoothing Primer is the ultimate skin-loving base. 

VALUE
SETS

Shop our exclusive bundles, only available here!

Perfectly Blurred Kit

$32.98 $28.00

The Best of Blur Out Duo

$28.98 $25.00

The Ultimate Base Set

$40.97 $35.00

Smoothing Base Essentials

$51.96 $42.00